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Appeal and market to Affluent Clients?

In this course hear Janna Ashton discuss: touch points with your client, workflow, the actual session, the ordering & selection appointment, the delivery, installation of the order, and the closing of your client session/ interaction.

In this course you will learn:

  • How to appeal to and market to Affluent Clients

  • How to present yourself and your studio

  • How to speak to and mirror to your client

Course curriculum

  • 1

    Module 1: Your Affluent Client

    • Module 1 Video

    • Course Download

  • 2

    Module 2: How You Are Perceived by Your Affluent Clients

    • Module 2 Video

  • 3

    Module 3: How to Cater the Session to Your Affluent Client

    • Module 3 Video

  • 4

    Module 4: The Importance of Relationship Building

    • Module 4 Video



Janna Ashton

Janna Ashton is a professional photographer and proud portrait studio owner located in charming downtown Annapolis, Maryland. Janna is also a member of Professional Photographers of America (PPA), as well as an active mentor and business coach. Her studio specializes in high-end portraiture for couples, families, beauty, and boudoir clients. She also focuses on providing headshots and business branding for businesses both big and small. Janna was born and raised outside of Pittsburgh PA and has lived and operated her business all over the East Coast. She is an United States Air Force Veteran, a military spouse, and the mother of two small children. She loves marketing and business, but her true passion is in teaching. She holds a bachelor’s degree in Business Management, but continues to actively learn and grow daily.

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