You can do it!

Do you say to yourself: "That can't work in my market?"

Sometimes we stand in our own way and we think, "no one here will spend that kind of money." Learn how to find those people in your area!

In this course you will learn:

  • How to look at your demographics in your market to make the marketing decisions to reach the right people

  • Find your ideal clients in your community

  • Reach the clientele you want in your demographic

Course curriculum

  • 1

    Demographics Basics

    • Module 1 Video

    • Course Handout

  • 2

    Macro vs Micro

    • Module 2 Video

  • 3

    Applying your Demographics

    • Module 3 Video

  • 4

    Example: Take a look at two very different markets

    • Module 4 Video


Sarah Shorthose

Hi! I’m Sarah Jane, I’ve been a photographer for nearly 14 years and I run a full-time portrait studio in Central Illinois specializing in seniors and families with a handful of weddings. I’m a wife, mother to two fur babies and a perfect (strong willed) 2 year old little girl and, at my core, I’m a businesswoman.I’m passionate about small business and making my living building business(ES) while helping others find the knowledge and courage to do the same.My photography style is bold and contrasty; a bit of traditional with a fresh edge, and my business style is clean, professional and PROFITABLE! My goal in mentoring/teaching is to help you take what YOU do best and SELL it to your world.

Be sure to check out some of our other great classes!